Google Adwords for hair & beauty salons

Google Adwords can be an incredible way to put your salon at the top of Google searches and attract lots of new clients.

It can also be an enormously costly and wasteful use of your money if not managed correctly.

Google Adwords salons clinics

How can we help you?

 

We have created and managed Adwords campaigns for salons & clinics in the US, the UK and Ireland.

This gives us the knowledge of how to run the best salon AdWords campaign at the lowest cost.

Google Adwords for hair & beauty salons and clinics

How we create Adwords campaigns

  1.  Identify the group of phrases we will target e.g. hair extensions, lip filler or balayage
  2.  Ensure the website landing page has perfect keywords (to reduce click costs) and client "hooks"
  3.  Create the keyword list with all variations, match types and negative keywords
  4.  Create Google adverts with adgroups, titles, descriptions and links
  5. Manage the campaign with more adgroups and phrases as the results are analysed

The cost of AdWords for salons & clinics

For each campaign there is a setup cost that covers steps 1-4 above.

Then there is a monthly management and analysis costs for 3 months.

Please contact us to discuss a bespoke quotation and price for your Google Adwords campaign.

Want to know more about Google adverts for salons & clinics?

We are happy to share with you the actual results of our many salon AdWords campaigns. This includes detailed stats on clicks, costs and conversions.

Just enter your information below and we will contact you to arrange a chat about Google Adwords for salons & clinics.

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FAQs: Google Adwords for salons & clinics

How much do Google adverts for a salon or clinic cost?

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Google Adwords costs are based on a Cost Per Click or CPC.  This will vary by each phrase your target, the quality of your advert and the landing page. It is also greatly affected by the competition in the area you are targeting. So, best hair salon London will cost a great deal more than fat-freezing Preston because there is a lot more competition for that highly searched phrase in an area with lots of people.

If you want to know specific costs, then talk to us about the examples we can show you of what other salons and clinics have paid per click for the Google Adwords.

 

What are Google Adwords matchtypes?

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When targeting a Google search phrase you can choose

  • broad match
  • phrase match
  • exact match

How each of these would work for the phrase best salon....

Broad match would show your advert for any match on any word in your phrase. So anyone searching and using the word salon or best may see your advert.

Phrase match means anyone searching and using a phrase that includes your words. So best salon in West London would trigger your advert and so would best afro salon.

Exact match means the searcher has typed in your exact search phrase e.g. best salon.

 

Examples of salons or clinics that use Google Adwords

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Talk to us and we will happily share many examples of various salons and clinics in cities, towns and rural locations targeting a broad range of different advert keywords and with different CPCs.